NBC New York’s New York Live takes viewers inside Zoo Sindang. Host Dahiana Perez steps into the hidden bar above Brioche NYC for a speakeasy experience like no other, where each of the 12 signature cocktails is drawn from an animal of the Eastern zodiac.
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Zoo Sindang NYC has been ranked #2 on Google Maps' "Midtown West: Trending" list. The list highlights places gaining the most attention in the Maps community this week, recognizing Zoo Sindang as one of the top destinations in Midtown West.
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Zoo Sindang NYC is listed at #13 on Google Maps' "NYC: Trending" list. Chosen among the newest and most popular hot spots across the entire city, our Eastern zodiac speakeasy is rapidly gaining attention from the local community.
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Midtown: Billed as NYC’s “first Eastern zodiac cocktail speakeasy,” Zoo Sindang expands out of Seoul for the first time with a garden-style bar hidden on the second floor of cafe Brioche. At Zoo Sindang, each cocktail is based on one of the 12 animals of the Eastern zodiac. 44 West 37th Street, at Sixth Avenue
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Zoo Sindang is listed in NYC’s New Restaurant Openings. Zoo Sindang comes from Seoul, and the Midtown bar has drinks based on different zodiac signs. For example, the Rat, a not-so-subtle nod to New York, is a cheese foam-topped cocktail inspired by the flavors in a cheesecake.
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Zoo Sindang is featured among New York's most anticipated new openings. Resy spotlights the hidden bar above Brioche NYC — a shamanic cocktail experience rooted in Seoul's Sindang-dong, now landing in Midtown Manhattan.
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A guide to Seoul's Sindang neighborhood — the gritty, electric district where Zoo Sindang was born. The New York Times Style Magazine traces the neighborhood's transformation from old-city margins to cultural flashpoint, naming Zoo Sindang as a destination for inventive cocktails.
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